Session to Focus on Best Practices for Succeeding in LATAM’s Digital Advertising Market
NEWPORT BEACH, Calif. – May 31, 2017 – Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE today announced that its Senior Account Manager for Latin America, Silvia Pente, will moderate a panel session on performance marketing with industry leaders C2 CPA Network, Elocc and Pinup Digital at Afiliados Brasil. Held June 1-3 in Sao Paulo, Brazil, Afiliados Brasil is Latin America’s biggest affiliate marketing event and draws the industry’s top affiliates, merchants, networks and technology providers.
The panel session, Affiliate Marketing: Staying One Step Ahead in an Evolving Market, will take place this Friday, June 2, at 11:30 a.m. and explore the importance of data and analytics in Latin America’s rapidly growing digital advertising landscape. Participants will share best practices for measuring the effectiveness of affiliate campaigns, including how to evaluate and make the most of performance tracking technologies. Strategies for dealing with ad fraud, mobile tracking and using data to drive decisions will also be discussed. In addition to CAKE’s Silvia Pente, who is moderating the session, panel participants will include:
For more information, visit https://www.afiliadosbrasil.com.br/.
According to Statista, Brazil is the leading ad market in Latin America and on a global scale one of the largest ad markets in the world. In Brazil, Internet advertising is forecast to grow by 14.6 percent between 2015 and 2020.
“Latin America’s digital advertising market continues to grow, with mobile driving new opportunities for marketers to engage with audiences,” said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. “We are looking forward to a lively panel where participants can discuss the latest trends impacting the affiliate channel, technology and best practices for making the most of digital advertising spend.”
About CAKE by Accelerize
CAKE, a division of Accelerize Inc., provides a cloud-based solution to track and analyze the performance of digital marketing return on ad spend, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 40 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.
Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.
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Use of Forward-looking Statements
This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize describes the growth of Latin America’s and Brazil’s digital advertising markets and uses other statements containing the words “believes,” “anticipates,” “plans,” “expects,” “will” and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize’s reports filed from time to time with the Securities and Exchange Commission.
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